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	<title>Joe O'Brien</title>
	<link>http://joeobrien.com</link>
	<description>Digital Marketing Coordinator</description>
	<lastBuildDate>Tue, 18 Mar 2008 10:21:04 +0000</lastBuildDate>
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	<item>
		<title>Fiddled Wordpress htaccess, Got 404 on Internal Posts, Fixed It</title>
		<description>What a waste of an hour. I fiddled with the .htaccess file on one of my other blogs and for some reason every single post other than the home page was displaying a 404 error. Tried to find help by searching for things like 404 on all internal pages wordpress ...</description>
		<link>http://joeobrien.com/2008/03/18/fiddled-wordpress-htaccess-got-404-on-internal-posts-fixed-it/</link>
			</item>
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		<title>Degrees of Separation in Links From Trusted Sites</title>
		<description>A good Search Engine Optimiser should work harder at working smarter rather than pursue less fruitful, more arduous activities. Link Building serves as an excellent example to illustrate this point. With Google devaluing links left, right and centre in an effort to combat manipulative linking practices it makes sense to ...</description>
		<link>http://joeobrien.com/2008/03/05/degrees-of-separation-in-links-from-trusted-sites/</link>
			</item>
	<item>
		<title>Revealed: The Leading Cause of Skydiving Fatalities</title>
		<description>Hitting the ground really fucking hard. </description>
		<link>http://joeobrien.com/2008/03/04/revealed-the-leading-cause-of-skydiving-fatalities/</link>
			</item>
	<item>
		<title>Video Comments: Wave of the Future or Already Dismissed and I Didn&#8217;t Get the Memo?</title>
		<description>I'm just wondering why I've never seen anyone allow, let alone drop, video comments on blogs? It's really easy to hack wordpress to allow video comments and it seems like every knob and his dog has a video camera and too much to say. Perhaps I'm reading the wrong blogs. ...</description>
		<link>http://joeobrien.com/2008/02/29/video-comments/</link>
			</item>
	<item>
		<title>Joe O&#8217;Brien on Twitter</title>
		<description>It took me a while to get on, laggard that I am, but here is my twitter page.

*AHEM* I signed up at the bequest of Mr. Benjamin Theodore Wilks, an underground seo from brisbane who needs to update his life :P </description>
		<link>http://joeobrien.com/2008/02/29/joe-obrien-on-twitter/</link>
			</item>
	<item>
		<title>Engine Summary Report</title>
		<description>Let your competitors know exactly what keywords you're targeting by showing them your Engine Summary Report.

q allintitle:"Engine Summary Report"

They'll have plenty of fun going through your Engine Summary Report if you're generous enough to let google or yahoo or live index it.

robots.txt?

Thus concludes my Engine Summary Report </description>
		<link>http://joeobrien.com/2008/02/28/engine-summary-report/</link>
			</item>
	<item>
		<title>RIA Sucks for SEO&#8230; So Far</title>
		<description>There's nothing like being handed a brand new topic to research - especially when you're running on less than adequate sleep. I was recently asked to investigate why an implementation of a magazine / catalogue reader application wasn't being indexed very well by Google, despite the software makers assertions that ...</description>
		<link>http://joeobrien.com/2008/02/25/ria-sucks-for-seo-so-far/</link>
			</item>
	<item>
		<title>SeoDigger Premium Account: Should You Upgrade Your Membership?</title>
		<description>
*Read this first* If you have no idea what SeoDigger is, it's a Free Keyword Research Tool for gathering Competitive Intelligence. To find out more you might like to read the SEODigger review I wrote when they first launched back in May 2007.
It looks like the guys behind SeoDigger have ...</description>
		<link>http://joeobrien.com/2008/02/14/seodigger-premium-account-should-you-upgrade-your-membership/</link>
			</item>
	<item>
		<title>Word Frequency Counter for SEO</title>
		<description>Need to count the occurrence of individual words in a paragraph of text? Or perhaps analyse your keyword data and find out how many times a particular keyword was used to send you organic traffic? Here is a simple, free online tool for counting word frequency that I found useful ...</description>
		<link>http://joeobrien.com/2008/01/14/word-frequency-counter-for-seo/</link>
			</item>
	<item>
		<title>Under Construction</title>
		<description> </description>
		<link>http://joeobrien.com/2008/01/14/under-construction/</link>
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